Social Media Manager invoice template
Social Media Manager invoice template is for freelancers and agencies billing for social media management, content creation, community management, and paid social. It should itemize by retainer (monthly), project, or hourly—and list platforms, number of posts, ad spend management, or reporting. Clear line items align with scope and support renewals and upsells.

Social Media Manager invoice template Sample
Social Media Manager invoice template
123 Business Street, City, Country
Phone: (123) 456-7890
Email: contact@company.com
Social Media Manager invoice template
Bill To:
Client Name
Client Address
Client City, Country
Phone: (987) 654-3210
Email: client@example.com
Invoice #: 12345
Date: 2024-10-10
Due Date: 2024-11-10
| Item | Description | Qty | Price | Total |
|---|---|---|---|---|
| Service A | Itemized service or product | 1 | $100.00 | $100.00 |
| Service B | Additional line item | 2 | $50.00 | $100.00 |
| Subtotal | $200.00 | |||
| Tax (10%) | $20.00 | |||
| Total Due | $220.00 | |||
An invoice should include your business or name, the customer’s details, the date and invoice number, and a line-by-line breakdown of what was provided. Including payment terms—such as due on receipt, Net 15, or Net 30—helps you get paid on time and keeps records clear for taxes.
Supporting resources
| Resource | Type | Description |
|---|---|---|
| Freelance SMM hourly rates | Benchmark | Average ~$67/hr; 7+ years ~$92/hr, 1–3 years ~$47/hr. Varies by platform count and scope. |
| Monthly retainer ranges | Benchmark | Small biz: $500–$2,000/mo (1–2 platforms); mid-market: $2,000–$5,000; enterprise: $5,000–$20,000+. |
| What to itemize | Checklist | Platforms covered, posts per month, content creation vs scheduling, ads management, reporting, and any one-off projects. |
Frequently Asked Questions
- How do social media managers typically charge?
- Monthly retainers are common; others use hourly or per-project. Retainers should spell out deliverables (posts, platforms, reporting) on the invoice.
- Should I include ad spend on the invoice?
- Separate ad spend (client-funded) from your management fee so the invoice clearly shows your labor/service cost vs pass-through spend.
- What payment terms do SMM freelancers use?
- Net 15 or Net 30 are common; some require upfront or first-month payment before starting. State terms on the invoice.