Model invoice template
Model invoice template is for fashion, commercial, and editorial models (and their agencies) to bill for shoots and usage. Include day rate or hourly rate, dates, usage (e.g. digital, print, OOH), and any buyout or licensing fees. Non-union day rates often range from about $400–1,200 for an 8-hour day; agency-represented and campaign work can be $2,000–5,000+ per day.

Model invoice template Sample
Model invoice template
123 Business Street, City, Country
Phone: (123) 456-7890
Email: contact@company.com
Model invoice template
Bill To:
Client Name
Client Address
Client City, Country
Phone: (987) 654-3210
Email: client@example.com
Invoice #: 12345
Date: 2024-10-10
Due Date: 2024-11-10
| Item | Description | Qty | Price | Total |
|---|---|---|---|---|
| Service A | Itemized service or product | 1 | $100.00 | $100.00 |
| Service B | Additional line item | 2 | $50.00 | $100.00 |
| Subtotal | $200.00 | |||
| Tax (10%) | $20.00 | |||
| Total Due | $220.00 | |||
An invoice should include your business or name, the customer’s details, the date and invoice number, and a line-by-line breakdown of what was provided. Including payment terms—such as due on receipt, Net 15, or Net 30—helps you get paid on time and keeps records clear for taxes.
Supporting resources
| Resource | Type | Description |
|---|---|---|
| Model day and hourly rates | Benchmark | Freelance: $400–1,200/day (8 hr), $50–150/hr; agency e‑commerce: $800–1,500/day plus 20% agency fee; campaign/editorial: $2,000–5,000+/day for recognized talent. |
| Usage and licensing fees | Industry guide | Day rate often covers time only. Add fees for usage: print/OOH 300–500% of day rate; digital ads 50–100%; social and paid posts additional. |
| SAG-AFTRA rates (reference) | Trade association | Union theatrical day rates by budget tier (e.g. $249–1,246); commercial rates vary by usage. Relevant for on-camera talent; fashion modeling often non-union. |
Frequently Asked Questions
- What should a model invoice include?
- Model/agency name, client, shoot date(s), description of work (e.g. e‑commerce, campaign), day rate or hourly rate, hours/days, usage or buyout fees, total, payment terms (e.g. Net 30), and bank or payment details.
- Do I charge for usage separately from the day rate?
- Often yes. The day rate usually covers the shoot day only. Print, OOH, digital, and social usage are typically negotiated and invoiced as additional fees or a percentage of the day rate.
- Does the agency add a fee on top of my rate?
- Many agencies add a booking fee (e.g. 20%) on top of the model’s rate. The invoice may show the model fee and agency fee separately, or one total; confirm with your agency.